The ’90s and 2000s fashion trends making a stylish comeback

The once cringe-worthy throwback looks of the late ‘90s and early 2000s are back in full force for 2020. (Image Source: Cosmopolitan)

By Bec Gaitaneris  | @bec_gaitaneris

The fashion industry is obviously feeling nostalgic for the late ’90s and early 2000s.

The early 2000s was an era when fashion was bare midriffs, orange spray tans, and Britney and Justin’s denim-on-denim moment at the 2001 American Music Awards.

Yes, I am talking about the teeny-tiny handbags and even tinier strappy sandals that defined the decade’s questionable aesthetic.

Bet you never thought you would want to wear these trends again…

From scrunchies to tube tops, low-rise jeans and platform flip-flops, some of the most loved, (or perhaps embarrassing) fashion trends of the decade are making unexpected fashion comebacks.

It is undoubtable that fashion designers love to pull from decades gone by; recycling trends or utilising looks from past times.

It’s a special sort of irony; the fact that fashion, which has always been about what is trending, is suddenly obsessed with recreating yesterday’s looks.

Fashion moves quickly, as does our cultural need to revisit and reminisce the past.

Plenty of the oughts style staples are returning thanks to many ‘it-girls’ including Bella Hadid, Kendall Jenner, and Kaia Gerber.

From Revolve to Boohoo, online shoppers now have the option to purchase clothes and accessories that look like they were plucked right from the early 2000s.

If you want to embrace fashion from the past, read on for your guide to the 2000s inspired fashion that is being resurrected.

Velour Tracksuits

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Britney Spears, 2003. (Image source: Huff Post)
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Kourtney Kardashian now. (Image source: InStyle)

Once an iconic piece worn by Paris Hilton, and a symbol of the early 2000s, the velour tracksuit has made its comeback and does not appear to be leaving anytime soon.

Comfortable and colour-coordinated, Juicy Couture tracksuits were once the must-have item of the early 2000s worn by Britney, Beyoncé and J.Lo. The fashion industry is recognising the need for comfortable, yet stylish pieces once again.

Low-rise Jeans

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Paris Hilton, 2002. (Image Source: MTV)
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Bella Hadid now. (Image Source: Pinterest)

Love them or hate them, low-rise jeans were all the rage in the oughts. How else were people supposed to show off their belly button rings and bare midriffs? Fashion season after fashion season has seen the transition from high-waisted jeans, to skinny jeans, to mom jeans, to boyfriend jeans and even the return of flare jeans. But as of late, the ultra-low-rise jeans appear to be in favour. Supermodel Bella Hadid seems to be embracing the return of the low-rise jean.

Halter Tops

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Rihanna, 2005. (Image Source:
The Odyssey)
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Kendall Jenner now. (Image Source:
Popsugar)

Halter-tops were à la mode during the 2000s. Considered a clubbing outfit staple by celebrities and socialites, these midriff tops were worn with low-rise jeans. The halter-top is a style that has been around for decades.; making its first official appearance in 1955, when Marilyn Monroe wore the iconic white cocktail dress. The halter neck had taken a far more casual turn by the ‘90s and early 2000s.

Candy-coloured Glasses

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Olsen Twins, 1998. (Image source: The Sun)
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Bella Hadid now. (Image Source:
Man Repeller)

Notorious for their stylish candy-coloured aviators, the Olsen Twins were always sporting chic sunglasses. Fast-forward twenty years, statement glasses and tinted lenses are completing the attire of celebrities and adding pops of colour to any street wear.

 Trucker Hats

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Justin Timberlake, 2003. (Image Source: eonline)
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Emma Chamberlain now. (Image Source:
@emmachamberlain)

In the early ‘90s, Paris Hilton somehow made velour tracksuits and Von Dutch trucker caps an international phenomenon. The brand dominated the fashion of A-list celebrities with its easily recognisable logo during the early 2000s. The trucker hat was resurrected in 2016, when Kylie Jenner posted an Instagram photo sporting the iconic accessory.

Kitten Heels

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Olsen Twins, 1999. (Image Source: Yahoo)
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Kendall Jenner now. (Image source: Pinterest)

Like it or not, the elegant kitten heel has made its way back into the fashion scene. The fact that they even went out of fashion is questionable. What is not to like about how comfortable they are compared to six-inch stilettos? It seems many influential designers, including Dior, are in favour of the kitten heel’s return. Online retailers like ASOS and The Iconic are giving people a break from sky-high heels for something a little more stylish, yet comfortable.

Baguette Shoulder Bag

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Carrie Bradshaw (Sarah Jessica Parker). (Image source: Refinery29)
fendi-bag-street-style
Gigi Hadid now. (Image source: Popsugar)

Carrie Bradshaw and a baguette bag – name a more iconic duo. Considered a staple in the late 90s and early 2000s, the small bread-shaped bag, invented by Silvia Fendi, was staple in every wardrobe. Twenty years later, designers all over the world have embraced the baguette bag. Thanks to celebrities like Bella Hadid and Kendall Jenner, the baguette bag has made a smooth return. Proving to be a 2020 staple, the baguette is a fun, playful style to wear, yet elegant enough to go easily with a range of looks.

2000s fashion has definitely had its fair share of criticism in the past. While some trends are perhaps best not brought back, plenty are making a strong comeback with no signs of retiring anytime soon.

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